(Q) Please advise me as to my character, dependability and
responsibility.
(A) These would be better understood through the experiences
the entity has passed in its sojourn in these material
surroundings, yet with that which is being developed, if
there will be set rather a higher standard, a greater ability
will be developed, more dependability, hence may take more
responsibility, and as to the affability - these are builded
by that used day by day. Not the great things that count,
but the little courtesies, the little thought that is taken
of each circumstance builds that which makes for character.
Not by dreaming alone, nor by taking thought alone, is
character builded - but the thought must be taken, and the
thinking must go on - but activity, and the use of that which
is known, builds for high mental ideals, high moral ideals -
and, being true to self, will not be false to any man!
(Q) Please advise if my forming connections with the
Puffer-Hubbard Co. of Minneapolis, Minn., and David E. Kahn,
Inc., of N.Y., is the successful and proper move for me to
make at once? If not, what is advised?
(A) There are many things to be considered in making such
an association or connection. The first would be: Is the
body mentally, morally, spiritually, himself sold on the
abilities, the possibilities and the affabilities of the
association? Then with this first set, the second would be:
Are the associations and the policies of such an association
as the IDEAL of that to which the body would build self?
Then, if these are determined in self, WORK!
(Q) What is the best field for me in the water cooler
business, New York, Chicago, or what cities?
(A) As is seen by the natural conditions in the country, and
the seasons, and the turning to such commodities by a public,
these - either of these - would be an excellent field for the
body, but - as we find - the middle or central west would be
a better field than either Chicago or New York. As in St.
Louis, Peoria, Indianapolis, Evansville, and the like. These
are awakening to those conditions that are gained by the
use of such commodities, and would offer a better field
for activities in the present.
(Q) What will be necessary for me to do and plan, to be
successful?
(A) This has been VERY well outlined. If that cannot be
gained from that, then he's hopeless!
(Q) What can I do to get the confidence of the people with
whom I desire to associate?
(A) HAVE confidence himself, else he cannot create
confidence in another! As has been given, remember the first
requisite for an association! If there is any doubt, either
in self or in those whom the body would associate with, then
it's already half lost!
(Q) Is my character strong enough to hold this confidence?
(A) Get it first, and then if he feels it's not strong
enough - make it strong enough! There is an ever promise to
those that would succeed in associations, and remember - even
the ox is worthy of his hire, but he has to be a good ox!
(Q) Of what must I be careful in order to be successful and
enjoy high standing with my associates and trade?
(A) Don't try to act too much like the Smiths and the
Joneses! Act like [
5489] should, in his association with
his fellow man!
(Q) Why haven't I been successful before in my endeavors?
(A) Tried to do too much like the Joneses and Smiths!
(Q) What must I do to have the full respect and confidence
of David E. Kahn of N.Y.?
(A) Show self to be worthy of same!
(Q) How can we work the finance plan suggested by Kahn -
to have it accepted by First National Bank Finance Co. of
Minneapolis?
(A) Through those same ones as has been planned, as these
would be as acceptances to those through whom and by whom
these will be handled, and if these are carried on the basis
that those that are giving the orders are worthy of their
credit, or their financing being carried out, then they
will BE carried out!
(Q) How many water coolers can I sell in 1932 if I work
hard?
(A) That depends upon how much you call working hard! There
are the fields for same; at least would it be sufficient to
show the abilities. At least fifty to seventy-five thousand
dollars worth should be sold.
(Q) What new idea or plan is recommended to me to make an
unusual success?
(A) To make an unusual success one must BE a success.
Nothing succeeds like success. Have faith in yourself, have
faith in God and your fellow man. These are necessary for
unusual success. First faith in God, second faith in self,
third faith in thine fellow man, but don't put the cart
before the horse!
(Q) To what is my ability best adapted in this business?
(A) Selling.
(Q) How far can I depend upon the advice and promises of
D. E. Kahn?
(A) As far as David E. Kahn can depend on you!
(Q) Should we charge an additional $3.00 per year for
service for a period of 3 to 5 years, in addition to the
purchase price which gives one year free service -
(A) Should be included in the purchase price and not added!
If it's to be added, add it first and let it be AS a service
at such and such a price, and service charge for one, two or
three years.
(Q) That would be better than making a full flat price and
closing the deal?
(A) Be better. Service is always the keynote in any new
endeavor in which these are being distributed. First have
the product in shape, so it isn't necessary - and then when
it becomes necessary - for remember there are accidents, even
in creation!
(Q) What nationally known companies should I first select to
make quick sales?
(A) Those in whatever portion of the territory is selected,
that are known to be the leading channels through which such
merchandise may be distributed to the public.
(Q) In what other branches of industry would I be
successful?
(A) Choose that which is best fitted for self, or that self
feels like is more in line, and don't spread over too much
territory. Remember, you are a one man man! You can't
carry too many at once - you've tried this too often!
(Q) What will be the best and popular price to big outlets?
(A) That in keeping with the service it gives to those whom
it serves. These are graded according to the quality, the
character, kind, and the cost per unit of running same.
(Q) Which cooler most successful, pressure or bottle type?
(A) The bottle type ALWAYS the most effective, for at least
eight-tenths of the people, or public, likes to SEE what they
are getting!
(Q) What would be best trade name to call cooler?
(A) May be called Kahn Kooler, or Kohler (?) Kooler, or some
name that is in keeping with the character of the product
itself.
(Q) Which is better, Kahn Cooler or Kahn Drinx?
(A) Kahn Kooler.
(Q) What merchandise unit do you advise as most satisfactory
to use in Puffer-Hubbard Box?
(A) As we find, one that has already been tested and that
doesn't use such high compression. That which is used by
Zerozone or any of equal standard. Any that is best by
test is the best to use.
(Q) Please advise if the complete box and unit in the office
of Ralph Phillips, of the Puffer-Hubbard Co., Minneapolis,
Minn., can be improved upon.
(A) There's never been one made that can't be improved upon!
That is very good, and be well to commence with.
(Q) Will I be successful in procuring Western Union
business?
(A) Go through the distributing plant through which this may
be handled, and would be very well. These will make special
conditions and circumstances that would surround same. This
would be well, and can be gained.
(Q) Should I visit Wadham's Oil Co. of Milwaukee, Wis.?
(A) Any of the oil companies would be well. Wadham - we
have had this one before - Yes, would be well - very good
lead.
(Q) How best approach the Dutch Shell, and where?
(A) The policies of the Dutch Shell are a little bit
different in the handling of such things in various portions
of the country. These, as we find, are more of territorial,
and in whatever portion of territory that is chosen then
approach these through the territorial country - see? Were
this made the bottle type such that it carried with same a
distributor of drinks AND of plain water, then these would
offer a REAL outlet through oil or service stations - for
these would carry with it that which would be plain, or
that which would be paid for by the inserting of the coins
themselves, see? and these are necessary in all service
stations, that the overhead be as little as possible. A
DISTRIBUTING unit of such a nature would be an excellent idea
for the sales in ANY portion of the territory, for it would
be self-selling - see?
(Q) What is your view of the possibility of the acceptance
by the insurance companies of the 3 year purchase plan?
(A) This is still doubtful, but there may be some
concessions made both ways and be accepted.
(Q) What will be necessary for induce the finance company to
accept these contracts?
(A) Make them with those that are gilt-edge, and they will
be accepted!
(Q) With what firm is it best to trade, or buy from -
Universal Mechanical Unit Co. of Detroit, or Zerozone,
Inc., of Chicago?
(A) Zerozone has the best unit.
(Q) What will be my future with David E. Kahn, Inc.?
(A) That depends on how much work, and how much confidence
is built up, and how much faith, and how good a body he makes
himself to be!
We are through for the present.
Copy to Self
Copy to Ass'n office
Copy to Cayce file
Copy to David E. Kahn


Edgar Cayce Readings © 1971, 1993, 1994, 1995 by the Edgar Cayce Foundation